Wednesday, July 8, 2009

Felt with Feeling


Aussie design extraordinaire Jodie Fried combines her love of interiors and soft furnishings with an impressive conscience towards fair trade with her brand Bholu.

Her divine pieces are crafted by traditional Indian artisans; occasioning patterns drawn by the children of communities Jodie frequents.

Bholu is climate neutral, funds educational facilities in India, donates back to the communities, and in 2008 won the NSW Telstra Business Award for Social Responsibilty. Phew! Oh and they were named in TIME magazine's Green Design 100 issue this year...

Did I mention I'm obsessed with their products? I own quite a few of their throw cushions and completely covet one of their new rugs! The Mavis the Monkey handtufted felted 100% NZ wool children's rug, $1850, would look so gorgeous in any nursery. Check out their range at www.bholushop.com

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